Cookie Policy

This Cookie Policy explains how BrightSumo uses cookies and similar technologies on brightsumo.co (the "Site"). It should be read together with our Privacy Policy. By continuing to use the Site, where consent is required by law, you consent to the use of cookies as described below; you can change your choice at any time as explained in section 5.

Effective date: 2026-05-16.

1. What cookies and similar technologies are

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites operate, to operate more efficiently, and to give site operators basic information about how the site is used. We also refer here to similar technologies such as local storage, session storage, pixels, and SDKs that perform comparable functions.

Cookies can be set by us (first-party cookies) or by a third-party service we use (third-party cookies). They can persist across browsing sessions (persistent cookies) or expire when you close your browser (session cookies).

2. Categories of cookies we use

We aim to keep the Site's cookie footprint minimal. We categorise the cookies and similar technologies we may use as follows:

• Strictly necessary. Required for the Site to function, to remember your accessibility or display preferences, to maintain security, and to protect against fraud. These do not require your consent.
• Preferences. Remember choices you make to give you a more personalised experience (for example, your preferred language). Used only with your consent where required by law.
• Analytics. Help us understand aggregate, anonymised traffic patterns so we can improve the Site. Used only with your consent where required by law. We use privacy-respecting analytics that do not build cross-site profiles.

We do not use cookies for cross-site advertising, behavioural retargeting, or to build advertising profiles on this Site.

3. Cookie inventory

The list below reflects the cookies and similar technologies that may be set on the Site. Exact names and values can vary as we update our infrastructure, and we will update this inventory accordingly.

4. Legal basis for use

Where the EU GDPR, UK GDPR, India's DPDP Act, or similar laws apply, we rely on (a) your consent for analytics and preferences cookies, and (b) our legitimate interests for strictly necessary cookies that are required to deliver and secure the Site you have requested. Where the ePrivacy Directive applies, we obtain your consent before storing non-essential cookies on your device.

5. How to manage cookies

You can manage cookies in two ways:

• On this Site. Where we display a cookie banner, you can accept, reject, or customise non-essential cookies and change your choice later by clearing the _consent cookie or by emailing us at hello@brightsumo.co.
• In your browser. Most browsers let you block, delete, or limit cookies through their settings. Disabling strictly necessary cookies may break core Site functionality. The following pages explain how to manage cookies in common browsers: Chrome, Firefox, Safari, Edge, and Brave (search their help centres for "manage cookies").

Browser-level signals such as the Global Privacy Control (GPC) are honoured to the extent technically practical; because we do not engage in cross-site advertising, no opt-out is required for that purpose.

6. Changes to this policy

We may update this Cookie Policy from time to time. Material changes will be indicated by updating the "Last updated" date at the top of this page and, where appropriate, by additional notice.

7. Contact

Questions about cookies? Email hello@brightsumo.co.

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This document is provided for transparency. It is not legal advice. If you have a question about it, contact us at hello@brightsumo.co.